Always wash your denim inside out to preserve colour, especially with darker denim.
Wash your denim in warm water. Warm water holds the colour better than cold.
Raw denim is at its very best in a raw state – left unwashed the cotton becomes an organic map of its wearer’s body and a record in fabric of their story.
Raw Denim Washing Instructions:
1. Fill bathtub with warm water.
2. Add a small amount of laundry detergent.
3. Place jeans into bathtub turned inside out if you prefer. Move around in water to loosen up any dirt and grime.
4. Rinse jeans with clean water until all the detergent is gone.
5. Hang to air dry.
Washed Denim Washing Instructions:
1. Wash on a 30 degree short cycle
2. Never use bleach
3. Wash inside out and add a thimble of vinegar
4. Only wash when needed as denim will naturally fade when washed
It is always best to hang dry denim, this will prolong the life of your favourite jeans. Dryer heat can sap colour, shrink fabric and break down stretch fibres found in many styles. If you wish do tighten your Jeans back to their original size place them in the dryer for 10 – 15 minutes. The heat will shape your jeans up, without ruining them.
Its In Your Jeans Tricks and Tips to keep your Denim Fresh
Febreze is perfect for keeping your denim fresh and killing bacteria between washes. The biggest issue for raw denim between washes is the smell and less noticeable the bacteria.
Here are a few ways of keeping denim fresh.
1. Keep dryer sheets in the pockets of your jeans when you are not wearing them.
2. You can keep your jeans smelling fresh between washing by spraying with Febreze once a week.
3. Place your jeans in the freezer for a day or two. This will kill most bacteria and get rid of any unwanted smells.
4. Never fold your jeans, when you take them off leave them on the floor where they lay.
5. The first time you wash your jeans, add 1/2 cup of white vinegar and a pinch of baking soda to the washer. It will help set the colour so they don’t bleed and fade as much.
All the information, tips and tricks in this article are based on our knowledge and experience with our own denims and should only be taken as a guide. For full details of your denims washing and care instructions please refer to the individual brands instructions located on the label of your denim.